To raise awareness of – and help sell tickets for – this international trailblazing event, a blended campaign was managed by Nerd using:
We had just two months to sell out the tickets, so it was go, go, go…
First up, Nerd needed to conduct in-depth audience research in order to understand how to reach the scientists, horticulturalists and businesses who would be interested in attending or sponsoring this innovative event.
Once this was understood, we created the advertising copywriting for a paid social media campaign, together with animated advertising creative, PR communications and outreach to key media outlets.
The event was a huge success, and Nerd attended on the day, creating further articles and an event summary. Our work generated:
A sold out 500 ticket event with a highly engaged audience and a delighted client.
From your complimentary 30-minute consultation, to a 12-month digital marketing transformation project, Nerd offers practical solutions to help you power through the digital landscape and achieve your business objectives, fast. Contact us…
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